Amazon Ads
Amazon Ads That Actually Sell Products. Let's Figure Out a Plan to Win.
Getting your product listed on Amazon is the easy bit. The real challenge is getting anyone to actually find it. You’re not just in a big shop; you’re in the middle of a frantic marketplace, shoulder-to-shoulder with thousands of sellers all fighting for that top spot on .
Hope isn’t a strategy here. At Salt Marketing, we take the guesswork out of it. We build smart, effective Amazon ad campaigns that don’t just get clicks—they get sales, build momentum, and turn your products into category leaders. We’re so sure of our approach, we’ll build you a proper battle plan to show you how, completely free of charge.
GET STARTED
The Hard Truth
Is This Your Amazon Headache?
Trying to run your own Amazon ads can be one of the most frustrating jobs in the world. You’re feeding money into the machine, but you have a nagging feeling it’s not really working. Does this sound a bit too close for comfort?
- Is your ACoS just a number that makes you wince, with no real clue if you’re actually making a profit?
- Are you completely invisible, stuck somewhere on page 5 while your competitors are all over Page 1?
- Are you seeing your competitors’ ads on , basically stealing customers who were about to buy from you?
- Do you feel like you’re just throwing keywords at the wall, wasting money on clicks from people who are just browsing?
- Does it feel like the harder you try, the further down the rankings you slip?
It’s enough to drive you mad. You’re not alone, and it’s not your fault. This is what happens when you’re fighting a complex algorithm without the right tools.
The Opportunity
The Secret Weapon: Getting the "Amazon Flywheel" to Spin for You
Here’s the thing the top sellers get: on Amazon, your ads and your organic (free) sales are tied together. One feeds the other. It’s called the Amazon Flywheel, and our whole job is to get it spinning like mad in your favour.
Your ad spend stops being a cost. It becomes the initial push that gets this powerful, self-sustaining sales engine running.
Our SOS Process
A Simple Plan to Get You Selling More
We start with a bit of clarity. Our process is designed to give you a straightforward, common-sense plan right from the start.
We Have a Proper Look Under the Bonnet
First, we do a full health check of your Amazon account. We’ll look at your current ads, your product listings (are the pictures and descriptions actually any good?), your pricing, and we’ll have a good nosey at what your main competitors are up to.
We Agree on What a 'Win' Looks Like
Next, we figure out what you actually want to achieve. Are we trying to launch a new product and grab market share, or are we trying to maximise profit on an existing one? We’ll agree on a clear target ACoS (Advertising Cost of Sale) so we’re all on the same page about what a good result is.
We Build Your Free Battle Plan
Based on everything we’ve learned, we’ll map out a complete plan of attack. This isn’t a fluffy presentation; it’s your step-by-step guide to winning, including the exact keywords we’ll target, the types of ad campaigns we’ll run, and how we’ll budget to get you the best bang for your buck. It’s yours to keep, no strings attached.
What We Actually Do: Your Amazon
Sales Team in a Box
Winning on Amazon means fighting on multiple fronts. We manage the whole lot, making sure everything works together to get you more sales.
Daily Campaign Management
We’re in your account every single day, tweaking bids and moving your budget around to where it’s working hardest. This isn’t a “set it and forget it" job.
Keyword Hunting
We hunt down the “golden nugget" keywords that lead to sales and ruthlessly cut the ones that just waste your money.
Sponsored Products
We get your products showing up at the top of the search results, right where people are looking to buy.
Sponsored Brands
This is about owning your territory. We put your brand and a range of your products at the very top of the page, making you look like the market leader.
Sponsored Display
We run ads that follow people who have viewed your product but didn’t buy, giving them a gentle nudge to come back and finish the job.
Product Page MOT
Your ads are only half the story. We’ll give you straight, honest advice on how to improve your product listings so that more of the people who click actually end up buying.
Industries We Serve
Amazon PPC isn’t just for big global sellers. We’ve helped Irish businesses in a wide range of sectors win visibility, sales, and market share.
- Health & Wellness – Supplements, skincare, and fitness products where trust and visibility matter most.
- Home & Lifestyle – From furniture to home gadgets, we help lifestyle brands dominate crowded categories.
- Electronics & Tech – Get your gadgets, accessories, and smart devices in front of the right shoppers.
- Books & Publishing – Boost visibility for new authors or established publishers competing for shelf space.
- Fashion & Apparel – Clothing and footwear brands build awareness and repeat purchases through smart targeting.
- Food & Beverage – Niche and speciality products (coffee, snacks, supplements) that thrive with repeat buyers.
Proof of Results
We focus on what matters: more sales, better rankings, and sustainable growth.
- Helped a supplement brand increase sales by 142% in 90 days while reducing wasted spend.
- Launched a kitchen product to Page 1 in 60 days, creating a steady stream of organic sales.
- Improved campaign efficiency for an Irish retailer, cutting ad waste by 37% and doubling monthly orders.
Salt Marketing helped us break out of page 5 obscurity. Within weeks, we were seeing daily sales and building momentum.
Why Work With Salt Marketing
We’re not just Amazon ad managers — we’re growth partners for Irish e-commerce businesses.
Your ad spend stops being a cost. It becomes the initial push that gets this powerful, self-sustaining sales engine running.
Reporting You Can Trust
Amazon data can be a minefield. Our live dashboard simplifies everything:
- What you’ve spent and what you’ve earned.
- Which keywords and ads are profitable.
- Which products are pulling their weight.
No jargon. No fluff. Just the numbers that matter to your bottom line.
Our Work Speaks Louder Than Words
We build professional websites for businesses that demand results. Here’s a look at what we’ve delivered for our clients.
generating qualified leads, resulting in a 300%
increase in online enquiries in the first quarter.
the customer journey, leading to a 45%
increase in online sales within six months.
high-quality work, significantly shortening the sales
cycle by building immediate trust with potential clients.
Faqs
Frequently Asked Questions
Reviews
Google Reviews
Ready for a Proper Chat About Your Website?
Let’s find out if we’re a good fit. The next step is a simple, no-obligation call to talk about your business and what you need your website to do. No hard sell, no waffle, just a straightforward conversation.
