SEO THAT NETS YOU MORE SALES

Taking Your Ecommerce Business
To The Top Of Google

Search Engine Optimization (SEO) gives you a sustainable path as an eCommerce business for boosting web traffic, increasing revenue, and growing your online store. It’s important to achieve a top ranking on search engines to improve brand visibility. Salt Marketing is an eCommerce SEO agency that will help you on your SEO journey to ensure your eCommerce lives up to its potential. Our digital marketing experts will develop a winning strategy for long-term SEO growth.

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    Elements For Successful E-Commerce SEO

    Industry Best practices serve as a guide for our eCommerce SEO strategies. They are designed to facilitate organic brand growth for your e-commerce business. Our SEO plan is based on the following


    Are you ready to see what your e-commerce business can really do?

    Ready to get started?

    Design a User-Friendly Shopping Experience

    • Market Research: We conduct extensive research to determine your target audience’s online shopping habits and preferences.
    • Optimised Website Structure: Based on our findings, we will optimise your website structure for intuitive navigation, mobile responsiveness, and a seamless user experience, all of which are critical for keeping visitors engaged and converting them into paying customers.

    Become a Trusted Authority in Your Niche

    • Compelling Content Marketing: Our content strategy focuses on creating high-quality, informative content that positions your brand as an industry authority. This content will help you reach your target audience, increase click-through rates, and lower bounce rates.
    • Strategic Keyword Integration: We conduct extensive keyword research to find relevant keywords with a high search volume and low competition. These keywords will be strategically integrated throughout your website’s content, attracting the ideal audience – customers who are actively looking for what you have to offer.
    • Effective Calls to Action: We will create clear and compelling calls to action (CTAs) throughout your content, directing visitors to the next steps in your sales funnel.

    Build Brand Awareness & Increase Trust

    • Targeted Public Relations (PR) Outreach: We will create a targeted outreach strategy to connect your brand with relevant content creators and influential websites in your niche. This will lead to valuable backlinks to your website, boost your search engine ranking, and establish you as a thought leader in your industry.
    • High-Quality Guest Posting: We will work with industry publications and websites to produce high-quality, informative content that can be shared on their platforms. This not only increases brand awareness, but also establishes you as an expert, attracting qualified leads and driving targeted traffic to your online store.

    Product Page Optimisation

    Increase Sales with Optimised Product Pages: We’ll make sure that your product pages have the right keywords, good descriptions, and eye-catching pictures to increase sales. This will help your products show up higher in search results and connect with people who might want to buy them, which will eventually lead to more sales.

    Technical SEO Audit and Regular Maintenance

    Use your website’s full potential: A full technical SEO audit finds crawl mistakes, broken links, and other technical problems that can make your site less visible to search engines and fixes them. We’ll do regular maintenance on your website to keep it search engine optimised.

    Conversion Rate Optimisation (CRO)

    Convert Website Visitors into Buyers We use strategies for Conversion Rate Optimisation (CRO), such as A/B testing and heatmap research. This lets us make sure that the product pages, checkout methods, and calls to action are all set up in the best way possible so that your website traffic leads to the most sales.

    Our Most Popular Services

    Our company specializes in providing a wide variety of services for our clients. From web development to marketing automation, we have everything you need to get the job done right.

    Local SEO

    How often do you query “Where to buy” + “near me” on Google? Your clients do as well. In fact, such local search queries on mobile alone grew by a staggering 200% between 2018 and 2019.

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    E-Commerce SEO

    Search Engine Optimization (SEO) gives you a sustainable path as an eCommerce business for boosting web traffic, increasing revenue, and growing your online store.

    Learn more

    SEO For Lead Generation

    How much are you currently spending on getting leads? We aim to give you more bang for your back. Pay less and get high quality leads.

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    Amazon SEO

    Buyers making searches on Amazon mainly rely on the first few results – rarely going on to the second and subsequent pages. Are you a seller on Amazon?

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    Magento SEO

    Did you know that Magento is used by 1.1% of all content management system (CMS) websites? That’s essentially 0.7% of all websites on the planet, according to W3Techs.

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    Shopify SEO

    We’ll set you up with a tailor-made SEO campaign that will bring highly-targeted customers to your online store.

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    Our Reporting

    Centralised monitoring & integration
    of all marketing channels

    Say goodbye to segregated data and different reporting! We offer, a powerful marketing integration and data tool-VIGILANT,to give you one dashboard of all your marketing activities

    Connect Everything, Analyse Everything

    Our AI-powered tools work seamlessly with a huge number of marketing systems, such as:

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    Search Engine Optimization (SEO)
    Google Search Console, Serp Stat
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    GMB
    Google My Business, Brightlocal, Bing Webmaster Tools
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    Pay-Per-Click (PPC)
    Google Ads, Bing Ads, Amazon Ads

    Add-ons

    Explore Our other services

    Website Development Hub  

    Professional web design and development for a strong online presence.

    Popular Features

    • Custom WordPress Sites 
    • E-commerce Solutions 
    • Bespoke Projects 
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    SEO Hub  

    Boost your online visibility with our customised SEO strategies.

    Popular Features

    • Keyword Optimisation
    • On-page and Off-page SEO
    • SEO Analytics and Reporting
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    Social Media Marketing Hub 

    Build and engage your audience through strategic social media campaigns.

    Popular Features

    • Targeted Content Strategies
    • Content Creation and Curation
    • Brand Awareness Campaigns
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    Paid Media Hub

    Drive targeted traffic and conversions with effective paid advertising.

    Popular Features

    • Hyper-targeted Ad Campaigns
    • Performance Tracking
    • Conversion Optimisation
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    Marketing Automation Hub 

    Streamline your marketing efforts with advanced automation tools.

    Popular Features

    • Lead Nurturing 
    • Email Marketing 
    • Analytics and Reporting  
    Learn more

    Branding Services Hub  

    Craft a unique brand identity that resonates with your target audience.

    Popular Features

    • Brand Strategy Development 
    • Logo and Visual Identity Design 
    • Brand Messaging and Voice 
    Learn more

    Case Studies

    View All
    Type of WorkDesign, Print, DistributeIndustryquicklinks (1)


    • Website Maintenance

    • Website Development

    • Brand Guidlines

    • Content Writing


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    Type of WorkAccountancy, Company Formation, Virtual Office ServicesIndustry


    • Full Branding

    • Content Writing

    • Website Development

    • Website Maintenance

    • Google Ads Campaigns


    Type of WorkEntertainment and Events IndustryIndustry


    • New Website Development

    • Website Maintenance

    • Digital Marketing

    • API and Payment Gateway integration


    Fundamania
    Type of WorkDrinkware SetsIndustryjerry (1)


    • Brand Guidelines

    • E-commerce Website

    • Digital Marketing


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    Faqs

    Frequently Asked Questions

    What is E-commerce SEO, and why is it important?

    E-commerce SEO is about helping your online shop get found on Google by the people most likely to buy. It’s what gets your products in front of customers without paying for ads — and brings in steady, long-term traffic.

    How is E-commerce SEO different from regular SEO?

    While the basics are similar, E-commerce SEO focuses more on optimising product pages, collections, filters, and site structure to help large numbers of products rank well and convert visitors into customers.

    Will SEO really help me sell more online?

    Yes, improved search visibility attracts more visitors to your online store. Optimizing your pages effectively increases the likelihood of converting those visitors into paying customers.

    What’s included in your E-commerce SEO service?

    We handle everything SEO, from finding the best keywords and making product pages shine to fixing tech issues and tagging images right. We also boost site speed, use structured data, and squash crawl errors. Plus, we help with planning content and building strong links.

    Do you work with Shopify or WooCommerce stores?

    Yes, we provide Search Engine Optimization (SEO) services for a wide range of e-commerce platforms. Regardless of whether your online store is built on popular platforms like Shopify, WooCommerce, and Magento, or a different e-commerce solution, our team has the expertise to customize our SEO strategies to align perfectly with your specific platform’s capabilities and your unique business objectives. We understand that each platform has its own nuances and technical requirements, and our tailored approach ensures that your SEO efforts are optimized for maximum effectiveness within your chosen environment. Our goal is to help you improve your online visibility, drive organic traffic, and ultimately increase sales, no matter which e-commerce platform you utilize.

    I have hundreds of products — can SEO still help?

    Absolutely. In fact, SEO becomes even more important for large stores. We’ll help you prioritise high-impact pages, improve site navigation, and ensure your site is set up to scale.

    How long does it take to see results?

    Its a long burning process, takes time. You might see some early improvements within the first month or two, but solid growth usually comes after 3–6 months of consistent work.

    Will this affect my existing ads or website setup?

    Not at all. We work alongside your existing paid ads strategy and current website setup to enhance performance without disruption.

    Do you provide SEO reports and tracking?

    Yes — we’ll send you regular weekly reports showing keyword rankings, organic traffic, and what’s improving. Apart from the weekly, we will upload your project to our AI-powered agency dashboard, and you can get reports in real time. The dashboard includes the following: 

    • Visibility
    • Rankings
    • Traffic
    • Backlinks
    • Leads
    • Goals
    • Site Audit
    • Activity
    • Keyword Explorer

    You’ll always know how things are going.

    How much does E-commerce SEO cost?

    It depends on the size of your store and your goals. We offer flexible plans to suit both growing and established online shops — get in touch for a tailored quote.

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