Salt Marketing SEO practices aim to help websites get on the first few pages of search results where most of the traffic is. Flaunting your hotel’s amenities to a global audience is just part of the process. We build your hotel’s brand authority and customer engagement to get more check-ins and keep you booked through the year. We get you to your target audience – from hotels and resorts suited to millennials, leisure travelers – including families and groups, serviced apartments which have a higher affinity for corporate and business travelers, to studios and hotels for budget and solo travelers.  

Our SEO practices aim at:

• Strengthening your online presence
• Target clientele with pinpoint accuracy
• Driving quality traffic to your site
• Enhancing your hotel bookings.
• Increase client loyalty 

We provide hotel SEO services for different businesses, including:

• Airport hotels where there is intense competition for airline passengers, business clientele, and travelers with delayed or cancelled flights
• Business hotel, targeting their corporate clients
• Motels and Bed and Breakfast (B&B) units that are suited for both transit guests and those on leisure tours
• Casino hotels for revelers in the industry
• Resorts, ensuring that their star features be it spas, pools, fitness centers, tennis courts, sailing and snorkeling facilities and the like are accurately presented
• Self-catering hotels targeting the independent travelers and those taking occupancy for long, where the guests prefer to do the cooking themselves
• Serviced apartments set in residential areas

• SEO helps grow your hotel business. 
  By getting your website on the top pages, your traffic increases, and more people will click on your site. Since SEO aims at targeted traffic, a good percentage of your visitors will consist of people interested in the services you offer. 
• Improves quality of Leads from local searches
  Local searches are essential for any business that advertises online. When someone searches for “hotels near me”, “best hotels in X”, “hotels in X with a spa", etc., the search engine tries to provide results based on their location. Aside from making your site visible, SEO also ensures quality content that can reaffirm to visitors that your business is the right choice. 
• Get more from your Pay Per Click (PPC) ad spend
  Pay per click is a common catalyst for increasing search engine ranking for websites but it does not compare to longer lasting value of organic traffic from good SEO practices. With the former, users have to pay for each click they receive. SEO provides you with a steady stream of organic traffic and builds your brand authority for the long haul.

There is a lot of competition in the online market currently and chances are even your competitors are trying new ways to grow their businesses. So, as a growing hotel website, it is important to find ways to stay ahead of the competition.

SEO can give you that edge while also helping you grow your client base. Our SEO team can help you achieve your growth targets while also helping you adjust to the always evolving search engine algorithms.