
Founded in 2003, Acting Academy is an Ireland “stage school" that provides lessons in drama, singing, and dance. The classes are held in Swords, Balbriggan, and Dunshaughlin for children between ages 4 and 15.
With the approach of 2021’s September intake, Acting Academy needed to adopt a marketing campaign that would see more parents enrolling their kids for classes. The competitive industry called for the need for a unique ad strategy that would put the performing arts school ahead of its competition, generating more leads and queries for open slots.

Our strategy with The Acting Academy covered four areas

he partnership between Acting Academy and Salt Marketing has produced outstanding results in terms of improving their online visibility and lead creation. For them, our all-inclusive service package—which includes social media marketing, SEO optimisation, and website development—has changed the game. In addition to being a stunning display of their products, the custom website we built for them is search engine optimised, which has significantly increased internet traffic. Their search engine ranks have increased as a result of our focused SEO tactics, increasing their visibility and accessibility to prospective customers. Additionally, the expansion of their community and online engagement have been greatly enhanced by our dynamic social media marketing initiatives. All of these initiatives have resulted in a significant increase in leads and inquiries for Acting Academy, strengthening their web presence in the cutthroat field of acting instruction.


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