Based in Naas, Co. Kildare, Conway and Conway provides SMEs and large businesses with accountancy and tax services. This includes bookkeeping, payroll services, and filing PAYE and VAT returns, to carrying out business and strategic planning. Since it was established in 1075, it has garnered close to 5 decades of experience, offering bespoke services to different firms.
In an increasingly competitive niche, the business needed to streamline its brand and message delivery, and improve on the user experience when visitors land on their website. Making the value proposition clear to the clients and improving the website’s performance was a priority in order to reduce bounce rate and increase conversions.
We implemented a multi-pronged approach that covered: