Content Marketing Agency
Talking to your Audience
The online market is constantly changing and businesses have to switch up their tactics frequently to keep up. One of the best ways to stay ahead of the curve is through content marketing.
Traditional marketing is on a steady decline and it isn’t bringing as much value as it used to. Studies even indicate that content marketing produces three times the leads traditional marketing does, for 62% less money. However, 65% of marketers find it difficult to create engaging content that Google and other search engines love. It presents a need that a content marketing agency can fulfil because these professionals understand what your target audience needs.
Content marketing helps a business generate great amounts of traffic, leads and sales. This digital marketing strategy associated with creating and distributing content in the form of written materials including blogs, social media posts, e-books and white papers, videos, graphics, webinars and podcasts. Videos were actually the leading format used by marketers in 2021, while personal websites, blogs, and email newsletters were the main content distribution channels used by B2B marketers. The agency takes the role of producing and sharing this content on behalf of your business to get more visitors trouping to your site.
Build Trust And Nurture Relationships With Salt Marketing
Engaging content has the largest impact on the decisions your current and potential client make. Salt Marketing content creation and promotion techniques are geared towards making your audience stick around for longer solidify your industry authority, and increase brand awareness.
- Higher audience retention
- Improve social media traction
- Win more on organic searches
- Deliver value to your audience and win their trust
- Generate quality leads
- Cultivate loyalty amongst your audience – who in turn influence their friends and family
Content Marketing Tailored To Your Niche
At Salt Marketing, our goal is to bring more traffic to your site, and turn these visitors into lifelong customers. Our content marketing services cut across the board, including:
- B2B services – e.g., Cybersecurity, IoT, SaaS, Ad Tech, AgriTech, AR/VR, Semiconductor and consumer electronics
- Technology & Software
- Medicine & Health care
- Consumer products
- Financial services
- Media & Entertainment
- Manufacturing & Industrial products
- Commercial Construction & Home Improvement
- Real Estate & Mortgage
Consistent & High-Quality Content Marketing
By putting Salt Marketing in charge of your content marketing, you get:
- Expert Input : We specialize in identifying opportunities in content creation and execution across different channels. When you work with our team, they can identify the type of content you need to get your business off the ground. Their expertise makes it possible to start seeing results as soon as possible.
- Lower Costs : Outsourcing often seems expensive, but in this case, it might save you money. For a business to adopt content marketing in house, you would need dedicated personnel, meaning salaries and benefits. You can also expect to incur some operating costs, which makes it a less flexible option. With a content marketing agency as part of MaaS, you can pay for only what you need, and they can adjust their offers to meet your needs.
- New Ideas : Sometimes all you need is a different perspective. Even with in-house group thinking, sometimes views can get narrow. Bringing in our agency offers new perspectives since they have gathered experience helping other clients. Our team can find ways to improve on your ideas or bring in completely new ones on board.
- Staying on Top of Trends : Consistently keeping up with trends can be overwhelming for any business owner. Without assistance, some of the content opportunities might pass a you by unknowingly. Our content creation team is always staying on top of trends and thus will always keep their clients ahead in marketing.
- Saves Time : You can always produce content on your own, but it can take a lot of time to get it out there and start seeing the returns. Some marketers even get burned out trying to produce videos and posts daily which is not ideal. Thus, delegating to a marketing agency saves you time that you can spend on other important stuff.
Powering your Content Marketing
Working with a devoted content marketing agency can help you generate lasting success and elevate your brand. Saltmarketing offers all you need to boost your business from a dedicated team to powerful strategies that help realize almost-immediate results.
Our Most Popular Services
Our end-to-end content marketing services engage audiences and support commercial goals across all channels for successful content marketing.
Why Should You Join Us?
- Your content is completely customizable, allowing you to tailor it to your own requirements and preferences.
- Save a lot of time and money by doing your own research and creating your own material.
- You'll be able to stay on top of the ever-changing digital scene.
- Every month, all curated, high-quality content is made accessible.
- Professional content writers enhance your SEO and help you connect with your audience more rapidly.
What Our Clients Say About Us
Dozens of businesses have already benefited from working with us. Here are just a few businesses we have helped to meet their goals through the power of content marketing.